The world of compact crossover SUVs is one that's growing increasingly competitive. Drivers in the Chicago area love the style, utility, and efficiency that they offer, which is why so many automakers are redesigning their current offerings and even creating some entirely new ones. And while Castle Honda would be happy to settle compact crossover SUV dispute for good by simply proclaiming the 2012 Honda CR-V to be the best, we know that's…

Every year on April 1^st, countless people put aside their work and other responsibilities to simply have some fun. April Fools' Day is the one time of year when literally everyone has a sense of humor, even the marketing department at Honda. They came up with a hilarious new anti-theft system, then proceeded to prank countless readers online with it.

Known simply as TERII, the new system seems to be a play on a…

Let's face fact. People still have some hesitance towards new automotive technologies, and who can really blame them? It's easy to stick to the status quo when alternatives are either unreliable or hyperbole. And that's why the Big H is engaging in a new marketing campaign to prove that the Honda Civic Natural Gas is neither.

And just how do they plan to do that? Honda recently handed over the keys to…

There are many Honda Civic models available at your greater Chicago, IL dealer - Castle Honda. But one place that is in need of more Honda cars is getting them - Australia.

The Land Down Under is gearing up for the Japanese auto maker to introduce new variants of Civic, A VTi-L (which is their base model) along with Civic Sport, and a five-door hatchback version.

Starting with 2012 Civic VTi-L, the model boasts large amounts of…

Someone new is running the show at Honda Motors. Well, in fact this person will lead research and development for North America Honda subsidiaries. This department manages both compliance at Honda dealers, such as Castle Honda in Morton Grove, IL and is responsible for developing popular American Honda vehicles such as Honda Accord.

The new president of research and development is Erik Berkman. He will take on this new position on April 1, 2012. Berkman?

Japanese automaker Honda is the third-largest auto manufacturer in the world and the largest motorcycle manufacturer. They know two-wheeled and four-wheeled vehicles like the back of their own hands. However, when we say Honda plans to take flight next year, we're not referring to robust automobile or motorcycle sales. Rather, we mean they're aiming to capture roughly a quarter of the world's small business jet market share. That's right; Honda is…

This year's Super Bowl ad isn't the first time Honda has featured a cast-member from the timeless, sitcom, Seinfeld in one of their spots. It will, however, be the first time they've cast the lead of the show himself, Jerry Seinfeld, for an Acura ad. The significance of this relationship extends beyond the simple fact that Jerry Seinfeld, is hilarious and highly regarded across many different generations. Jerry Seinfeld, is a known…

If you're looking for a ride that promises the best value of all, you needn't look any further than the Honda Fit. The unassuming, sporty compact has just topped Consumer Reports' list of 200 vehicles (including luxury cars) assessed on data garnered by previous road tests, reliability ratings etc. That's right; the Honda Fit not only placed first within the "Small Car" category; they came in ahead of all other 199 cars?

Castle Honda, serving Chicago has some good news. Honda is developing a new, small SUV which they hope will win over the hard-to-please European market.

At this point the vehicle is still in the early stages of development. It's so early on, in fact, that Honda still hasn't given it a name. We do, however, know it will share its platform with the best-selling model in the U.S. - the Honda Civic.

Early?

Honda developed a well-liked sports vehicle at the beginning of the 1990's that was sold under its Acura brand in the U.S. until the vehicle was discontinued at the end of the 20th century. Here at Castle Honda we are excited to inform you that the Honda NSX has returned.

"We need a halo car," Honda's design manager Yoshikazu Kigoshi told UK TV series TopGear, "and this is a decision that's…